Saturday, October 31, 2026

Evaluating Advice: Seek Understanding, Not Confirmation

You have an important decision to make, but you are uncertain about some information, so you consult someone who might help. After they reply, first ask, “Why do you believe that?” Next, tactfully and respectfully present information that could challenge what they said. You are interested in their rationale, and also in the emotion with which they express it. Emotion may tell you something about their confidence and their ability to discuss the information dispassionately. You want to know whether you are dealing with someone who is genuinely trying to help you reach a sound decision, or someone so attached to a conclusion or agenda that contrary evidence becomes an unwelcome intrusion.

An important distinction: passion is not necessarily evidence of irrationality, just as calmness is not necessarily evidence of rationality. Some people become passionate because they care about getting things right, while others remain composed while presenting misinformation. The objective is not to judge someone’s thinking by their emotional temperature. It is to examine the relationships among their reasoning, their emotions, their willingness to consider alternatives, and the evidence for their conclusions. This matters because we often rely on physicians, financial advisers, officials, family, friends, and self-described experts whose knowledge and motives we cannot verify. Their confidence does not establish their accuracy.

Asking “Why do you believe that?” requests the evidence, assumptions, experiences, and interpretations behind a conclusion. “You should do this” gives you a conclusion. An explanation lets you evaluate how the conclusion was reached. If someone says a choice is obvious “because everybody knows it is the best option,” you have learned very little, since that is a declaration, not an explanation. Compare that with, “I recommend it because three independent studies found these benefits, but they have limitations, and I would want to assess costs and risks first.” That person has made their reasoning available for scrutiny. They are not necessarily correct, but you can examine their claims. This reflects a central principle of critical thinking: conclusions should be evaluated by the quality of their evidence and reasoning, not the confidence or status of the speaker.

Robert Kurzban and the problem of believing our own explanations

People do not always have accurate access to the processes that shape their judgments. In Why Everyone (Else) Is a Hypocrite: Evolution and the Modular Mind, Robert Kurzban (2010) challenges the assumption that the mind is a single, consistent system. He argues that it is better understood as a collection of specialized systems that do not always operate in harmony. Both the person you ask and the person you believe yourself to be may be less consistent than you imagine. Someone may sincerely report their reasons while personal interests, social relationships, reputational concerns, or emotional reactions contribute without being recognized.

Kurzban and Aktipis (2007) examined how a modular view applies to social cognition and self-presentation, noting that some processes may manage the impressions others form of us without prioritizing accuracy or consistency. Someone may want to appear knowledgeable, preserve a reputation for being right, or persuade you toward a position that serves their interests. These motives need not involve deliberate deception. So asking “Why do you believe that?” is a useful beginning but not enough, because a sincere explanation is not necessarily accurate and a confident one is not necessarily well supported. Kurzban’s account is a theoretical framework, not proof that every belief results from a hidden motive. Still, it is a reason for caution, and we should apply that caution to ourselves as well.

The danger of motivated reasoning

Motivated reasoning refers to the ways our goals, preferences, identities, and prior commitments influence how we process information. We like to believe we examine evidence and then reach a conclusion, but we may reach a conclusion for other reasons and then defend it skillfully. When a cherished belief is challenged, we scrutinize the opposing argument while overlooking weaknesses in our own, demanding strong evidence from others while accepting weak evidence for what we already favor. Ziva Kunda (1990) provided an influential analysis showing that people can be swayed by desired conclusions while still needing to construct arguments that seem reasonable. Motivation does not replace reasoning; it shapes which considerations receive attention. This also explains why more information does not always change minds: if the aim is to defend a conclusion, new information becomes more material for the defense.

The same applies when evaluating advice. If you question a recommendation and the person dismisses every contrary study, criticizes every opposing expert, and repeats the recommendation with growing certainty, you may have met someone whose commitment is distorting how they weigh evidence. Kahan and colleagues (2013) studied cognitive reflection, ideological commitments, and reasoning about empirical evidence, and their findings cautioned against assuming that one ideological group is inherently more rational than another. Motivated reasoning is not the exclusive property of people with whom we disagree, so we should ask whether we apply the same standards to our own beliefs.

What happens when you respectfully challenge someone’s advice?

After asking why, introduce information that may challenge their conclusion, not to embarrass them but to see whether the recommendation withstands scrutiny. You might say: “I understand why you reached that conclusion. However, I came across some information that seems to point in a different direction. Would you be willing to examine it with me?” This shows that you want to understand rather than win, gives the person a chance to show how they handle conflicting evidence, and helps you distinguish someone committed to a conclusion from someone committed to finding the best-supported one.

A thoughtful person might say, “I wasn’t aware of that. Let me reconsider,” or “That study is interesting, but there are reasons it may not apply here. Let’s compare its methods with the other evidence.” Both are constructive: the first acknowledges a possible need to revise, and the second offers a reasoned disagreement that can itself be evaluated. By contrast, someone who refuses to examine the information, attacks your intelligence, or treats disagreement as an insult makes it harder for you to judge whether the advice is trustworthy, though this does not prove their conclusion wrong. Even well-intentioned challenges can threaten a person’s sense of competence, so tact helps, though it cannot guarantee a productive response.

Emotional control, confidence, and intellectual humility

When you challenge a recommendation, notice whether the person listens, becomes curious, acknowledges limits to their knowledge, and separates disagreeing with an argument from disliking the person presenting it. But do not confuse composure with competence: a calm speaker can rely on faulty evidence, and an upset one can be right. The better question is whether emotion prevents the person from examining the issue fairly.

A physician who patiently explains the research, identifies uncertainties, and says what might change the recommendation is reassuring, not because she shows no emotion but because she is willing to explain and qualify her advice. A financial adviser who insists an investment is unquestionably safe, dismisses concerns, and refuses to discuss possible loss presents a different problem: unwarranted certainty, inadequate explanation, and resistance to legitimate questions. We learn more by evaluating behavior and reasoning together than by reading emotion alone.

Leary and colleagues (2017) examined individual differences in intellectual humility and found that it is associated with how people approach information and disagreement. Intellectual humility does not mean lacking conviction; it means recognizing that conviction and certainty are not substitutes for evidence. Someone can say, “Based on the evidence, I think this is the best decision, but I could change my mind if we learn something important.” That differs sharply from, “I know I am right, and nothing you say will change my mind,” which places the conclusion beyond examination.

Do not confuse confidence with competence

Kruger and Dunning (1999) examined how people’s actual competence relates to their assessments of their own performance, suggesting that those with limited skill may also lack the knowledge needed to recognize their shortcomings. This should not be exaggerated. It does not show that confident people are generally incompetent or that uncertainty proves expertise; it shows that self-assessment alone is an unreliable measure of ability. When someone says they are certain, ask what supports that certainty: their experience, the evidence they have examined, whether their claims match reliable independent sources, whether they separate what they know from what they assume, and whether they can explain the limits of their recommendation. The same applies to credentials, which matter in specialized fields but do not eliminate error, outdated knowledge, conflicts of interest, or bias. The goal is not suspicion of everyone but discernment about why we trust someone.

A practical method

For your next important decision, begin by asking for the recommendation: “Why do you believe this is the best option?” Ask about evidence: “What information most strongly supports your conclusion?” Explore uncertainty: “What are the principal weaknesses in this argument, and what might change your mind?” Introduce a contrary finding: “I have seen evidence that points in a different direction. How would you account for it?” Then observe whether the person considers the evidence, distinguishes facts from interpretations, acknowledges what they do not know, and can explain why they still favor their recommendation. You are not looking for someone who agrees with you, but for someone who can explain a position and evaluate alternatives without making agreement a condition of the conversation.

Apply the method to yourself too. Before rejecting a challenge, ask whether you would accept the same evidence if it supported the opposite conclusion. Before defending your position, ask what evidence would persuade you that you are mistaken. These questions may be uncomfortable, but discomfort is sometimes a signal that you are examining a belief that matters.

Trust is earned through the quality of the reasoning

After asking why, respectfully introducing a challenge, and watching the response, you have learned something about the person’s knowledge, reasoning, openness to alternatives, handling of uncertainty, and emotional investment. But you have not established that the recommendation is correct. That requires examining the evidence, consulting reliable sources, and considering whether the advice fits your circumstances. An open-minded person may be wrong, and a defensive one may be right about a particular fact. Interpersonal behavior can inform your assessment of a source but cannot replace independent evaluation of the claim.

Kurzban reminds us that thought and behavior are less consistent than we imagine, research on motivated reasoning shows how goals and commitments shape our evaluation of information, and research on intellectual humility shows how acknowledging our limits can improve how we handle disagreement. Together these support a principle: do not judge advice solely by the confidence of its delivery, the credentials of the speaker, or the emotional force behind it. Examine the reasoning, investigate the evidence, and observe how the person responds to a reasonable challenge, remembering that this standard applies to everyone, including the person in the mirror. We cannot eliminate bias by wanting to be objective, but we can build habits that make it harder for bias to go unexamined.

So instead of asking only “Who should I believe?” ask, “What are the reasons for this belief, how strong is the evidence, what might contradict it, and how willing are we to reconsider?” That is more demanding, and also more defensible. The purpose of a good conversation is not necessarily to keep the opinions we brought to it, but to leave with a better understanding of what we know, what we do not, and what we still need to discover. That is the difference between seeking confirmation and seeking understanding.

References

Kahan, D. M., Peters, E., Dawson, E. C., & Slovic, P. (2013). Motivated numeracy and enlightened self-government. Behavioural Public Policy, 1(1), 54–86. https://doi.org/10.1017/S1930297500005271

Kruger, J., & Dunning, D. (1999). Unskilled and unaware of it: How difficulties in recognizing one’s own incompetence lead to inflated self-assessments. Journal of Personality and Social Psychology, 77(6), 1121–1134. https://doi.org/10.1037/0022-3514.77.6.1121

Kunda, Z. (1990). The case for motivated reasoning. Psychological Bulletin, 108(3), 480–498. https://doi.org/10.1037/0033-2909.108.3.480

Kurzban, R. (2010). Why everyone (else) is a hypocrite: Evolution and the modular mind. Princeton University Press.

Kurzban, R., & Aktipis, C. A. (2007). Modularity and the social mind: Are psychologists too self-ish? Personality and Social Psychology Review, 11(2), 131–149. https://doi.org/10.1177/1088868306294906

Leary, M. R., Diebels, K. J., Davisson, E. K., Jongman-Sereno, K. P., Isherwood, J. C., Raimi, K. T., Deffler, S. A., & Hoyle, R. H. (2017). Cognitive and interpersonal features of intellectual humility. Personality and Social Psychology Bulletin, 43(6), 793–813. https://doi.org/10.1177/01461672

 

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